Insights on Marketing
9 Women Entrepreneurs Tell: How to Self-Promote for Success
by Lee Lusardi Connor
A prominent angel investor recently said that while women entrepreneurs excel at execution, they’re not…
1 comments | posted 3 weeks ago under Marketing, New Businesses
Business Videos Made Easy (Really)
by Ciara Larkin
Companies that use videos in their marketing strategy grow revenue 49% faster, compared to those…
0 comments | posted 2 months ago under Marketing, New Businesses
6 Ways to Make Customer Wait-Time Fly By
by Lee Lusardi Connor
For many consumers, the waiting is the hardest part. Whether in a retail setting, office…
0 comments | posted 2 months ago under Marketing, Technology
5 Ways to Build Your Company’s Email List
by Kelly Spors
A robust email list provides your business with a personalized, regular way to interact with…
0 comments | posted 3 months ago under Marketing
3 Steps to Getting Good Online Reviews
by Madeline Osman
You’re probably aware that online reviews are important for a small business—but you might not…
0 comments | posted 3 months ago under Marketing, New Businesses
5 Steps to a Powerful “About Us” Page
by Maddy Osman
Your business website’s About Us page is no place to be shy. Written correctly, it…
0 comments | posted 4 months ago under Marketing, Other Topics On Business
6 Keyword Tips to Help Customers Find You
by Lee Lusardi Connor
Keywords—the words and phrases customers use when searching online for a product or service—are fundamental…
0 comments | posted 4 months ago under Marketing, Other Topics On Business
Get Faster Results from Social Media Marketing
by Ciara Larkin
There are all sorts of overnight social media success stories that result in a million…
0 comments | posted 5 months ago under Marketing, New Businesses